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Media-Cloud-Consultant Salesforce Media Cloud Consultant Exam Question and Answers

Question # 4

Cloud kicks is setting up a new instance for media cloud and their sales reps should only see opportunities that they have created. When sales managers run reports, they need to see the data for all the reps that report to them. How should a consultant set this up?

A.

set the organization wide default (OWD) for the opportunity object to private. Use sharing rules to share records owned by sales reps that are below the manager in the role hierarchy

B.

set the organization wide default for the opportunity object to public. Use apex sharing to ensure manager’s can see the records owned by users below them in the role hierarchy.

C.

set the organization wide default for the opportunity object to public. Filter the reports to show the records owned by users below them in the role hierarchy.

D.

set the organization wide default for the opportunity object to private. Set up the role hierarchy to ensure managers can see the records owned by users below them in the role hierarchy

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Question # 5

A client is looking to adopt a new CRM solution to sell advertising products, starting with their digital content line of business. They sell standard digital ad products (digital banners, video inserts). Using media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?

A.

create a new salesforce object for the digital ad products specifications, link that object to the product2 object, and configure the required products using the product page layout

B.

create the required characteristics of the productsusingthe product page layout

C.

configurea product using product designer and associate the product to an ad space specification

D.

configure an OmniScript that will retrieve the products from google Ad Manager and will be used in sales processes

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Question # 6

A b2b advertising publishing company has recently upgraded advertising sales management winter 22 to advertising sales management spring 22. Certain core components have been moved to the media service on the core platform to ensure easier upgrades. Which set of components are delivered as part of the managed package?

A.

flexipage, custom labels, data model, media service

B.

flexipage, custom labels, velocity integration settings, custom layouts

C.

omniscript definition, cpq api’s, flexipages, custom labels

D.

omniscript definitions, CPQ API’s, apex classes, lightning web components

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Question # 7

Which two objects in the media cloud data model hold specific ad sales information within the advertising sales management application?

A.

adcreative size type

B.

quote

C.

contract line item

D.

media plan placement

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Question # 8

Which standard media cloud advertising sales menagement component gathers live and campaign performancedata?

A.

CRM analytics

B.

marketing cloud intelligence

C.

salesforce dashboards

D.

tableau

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Question # 9

Which three permission sets should a consultant add for a newly hired Media Planner user?

A.

rule engine runtime

B.

media cloud base user

C.

MediaCloudPlus Runtime

D.

MediaClou Runtime

E.

OmniStudio user

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Question # 10

Amedia publisher is using advertising sales managment (ASM) to manage their B2B ad sales business and has decided to use google ad manager (GAM). which two actions should a consultant perform before testing the GAM integration?

A.

add the GAM URL as new CSP trusted site.

B.

create a new named credential to store the GAM endpoint

C.

add the GAM endpoint in the OmniStudio integration procedure

D.

create a new Auth. Provider that specifies the consumer key and consumer secret from GAM

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Question # 11

AB2B advertising publishing company is exploring Salesforce to manage its advertising sales business. They require a Sales Representative persona to be created for their users. Which three types of permission sets are required for a persona to be present in an enviroment?

A.

DocGenIndCmeDesignerUser

B.

Media Cloud Base User

C.

OmniStudioUser

D.

OmniStudioAdmin

E.

Rue Engine Runtime

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Question # 12

Which two actions take place, when an insertion order is created and submitted in media cloud advertising sales management (ASM)?

A.

a flow is initiated for asset creation and billing

B.

the orchestration plan is created and can be viewed

C.

order is submitted to industries order management

D.

order is submitted to B2B commerce Order Management

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Question # 13

During a google ad manager (GAM) order orchestration, which two steps does a media planner need to complete manually in the GAM server?

A.

associate the creatives to a line item in GAM

B.

check availability of inventory in GAM

C.

create order in GAM

D.

check if creatives are loaded in GAM

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Question # 14

What happens when a required placement is unavailable in the ad server during the check availability process with google Ad manager?]

A.

the check availability action returns the available quantity for manual adjustment

B.

the check availability action updates the quantity to the available quantity

C.

a yellow check mark appears if partial quantity is available and red if none is available

D.

a red check mark appears in the availability column

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Question # 15

A digital publisher wants to visualize the connections between the different parties who are involved in ad buys, including advertisers, agencies, and teir parent companies. Which feature of salesforce industries does media cloud use for this purpose?

A.

custom FlexCard

B.

Relationship Graph

C.

Custom Lightning Web Component

D.

Customer Hierarchy

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Question # 16

Acompany is launching a new sports subscription package and need it configured in media cloud so it can be sold through their customer portal. During the order process, the company will capture the favorite sport of users to provide streaming content in 4k. a new orchestration flow will be implemented to active the subscription in the streaming server. To configure the subscription package, which three objects will have configuration done in such a way that the information captured can be sent to the fulfilemtn system?

A.

product attributes

B.

product

C.

customer interaction

D.

product relationship

E.

decomposition relationship

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Question # 17

An Ad Ops team needs to ensure an order created by the sales executive is submitted to the downstream ad servers for fulfillment. order items used within these orders are linked to commercial products and this entire order goes through the industries orer management process for fulfillment. How should the ad ops team use the out-of-the-box product with product code: VPL-MEDIA-CLASS in this enteire process?

A.

as root product in a product bundle with child commmercial products

B.

as corresponding technical product of a commercial product in a decomposition relationship

C.

as object type of a commercial product

D.

as parent class of any ommercial product

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Question # 18

Apublishing company is evaluating Salesforce for the below functionalitis: a) lead to opportunity b) case management c) a media-specific data model d) OmniStudio capabilities. What is the minimum salesforce licenses a consultant should suggest?

A.

media cloud publishing

B.

media cloud growth

C.

media cloud advanced

D.

media cloud basic

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Question # 19

In digital ad sales, what are two ways advertisiments are priced?

A.

cost per mille (CPM)

B.

marketing cost

C.

cost per click (CPC)

D.

prepaid expense (PE)

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Question # 20

What happens when a required placement is unavailable in the ad server during the check availability product with google ad manager?

A.

a yellow check mark if partial quantity

B.

the check availability action returns the availability quantity for manual adjustment

C.

the check availability action updates the quantity to the available quantity

D.

a red check mark appears in the availability column

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Question # 21

What are three media cloud record types for the account object?

A.

agency account

B.

advertiser account‘

C.

publisher account

D.

brand account

E.

household account

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Question # 22

During proposal line item creation, a consultant needs to able to select a value for a picklist type attribute. Which non-overridable behaviour must the consultant select during the assignment to the parent object type?

A.

is not Assetizable

B.

Run-time Configurable

C.

is Not Translable

D.

is Encrypted

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Question # 23

A CTO of a B2B advertising publishing company asked an administrator who worked on making the media cloud application live, for their help in monitoring the real-time information on system performance and security. Where can the administratot find this information?

A.

system.salesforce.com

B.

media.salesforce.com

C.

monitor.salesforce.com

D.

trust.salesforce.com

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Question # 24

A publisher wants to create a media plan that includes linear adc for a specific tv program. Which object should a consultant use to define this TV program in media cloud?

A.

media channel

B.

ad space specification

C.

ad creative

D.

media plan placements

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Question # 25

A B2B advertising publishing company is exploring Salesforce to manage its advertising sales business, track sales orders, and measure effectiveness of advertising. They have decided to use Advertising Sales Management (ASM) applicationlicenses. However, they are unsure about the additional products they need to purchase. Which two mandatory add-on products should a consultant recommend in this scenario?

A.

sales cloud

B.

industries order management

C.

marketing cloud intelligence

D.

digital process automation

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Question # 26

Users receive an “apex CPU limit exceeded” error when running the advertising sales management flow omniscript in a salesforce experience site. The omniscript includes an integration procedure that containsmultiple data raptors. In which two areas within omnistudio should a consultant check to troubleshoot this issue?

A.

OmniStudio logs

B.

Action Debugger

C.

DataRaptor configuration

D.

omniscript debugger

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